Wednesday 12 January 2011

Audience Feedback

We showed fifteen individuals both our target and accidental audience our main product, film poster and magazine front cover and asked them a series of questions to determine their thoughts and views on whether or not they thought our product was a success. This was to achieve a sound feedback and to help us understand were we could improve or use new ideas. We then also got 8 individuals to watch our film trailer and look at our main products whilst giving them a set of different, more indepth questions to look at and consider and then interviewed them to see what their thoughts and views were. Below our some examples of the questionnaires and interviews.




Me and Ellie conducted a series of interviews and recorded them on our phones as extra feedback. This gave us a more in depth view into what our audience thought about our media products and the genre we chose and whether or not we successfully portrayed this. Below are the audio recordings that Ellie uploaded on her account on audioboo:



From the feedback we got from the interviews I found Melody's (8th on the audio list) to be one of the most interesting because unlike the feedback we had collected from the questionnaires and other interviews she questioned our film poster and the lack of information given. At 0.25 she said she 'wasn't sure what it was about..whether it was a gang?' which gives us the impression that the genre is clear and that our poster has got her asking questions but it is not as clear as we perhaps thought. Greg was one of the interviewees that fits into our target audience profile and the feedback he gave us was positive with constructive criticism on the choice of colour on the magazine front cover and the positioning of our tagline on the film poster. Overall I am pleased with the feedback and believe we have used the codes and conventions successfully to gain the interest of our target audience and as some of the interviews show we have also targeted at an accidental audience too.

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